June 14 2009 Newsletter

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PlayFair Toys
2550 Arapahoe Ave.
Boulder, CO 80302
June 14, 2009
303-444-7502
 
In This Issue
Listening to Wisdom
Goodbye and Congrats
Challenge!
FREE OFFERS!
Stay in Touch
Dear Friend,

School's out, summer's almost here, life is great, but... You've got a problem. It's a great problem to have, but it still challenges you. You've got a kid who's not so easily entertained. You've got a kid who asks the big questions, like "Mommy, are we really on a planet flying through space at 67,000 miles per hour?" Well, ahm, let me check... Hmm... yes, I believe that we are... It's not easy keeping up with them, is it?

You want to keep them busy but not just "babysat". You want them to be truly engaged and interested in what they are doing. I've got a kid like that too. Heck, I'm basically still a kid like that! Which is why I invented the Magical Educational Fun™ system of play. No more ordinary, boring toys and games. No more bored kids. Based on 4 core values of Creativity, Consciousness, Invention, and Exploration, Magical Educational Fun toys and games are selected with your kid in mind.

To help you get the most use out of the system, you'll get 5 emails with 5 special offers in the coming weeks. In the first we'll ask you to provide us some information on how we're doing and what you'd like to see done differently. In the next 4 we introduce the 4 core values of this system, and provide you with specific ideas about how to help your child develop in that arena. Each email will contain an offer that is available only to you as a newsletter subscriber.

If you've been over to www.playfairtoys.com lately, you might think I've gone crazy. The new look's just a little bit - out there - isn't it? What's with the made up words in the masthead? What are we up to? Well, I apologize, but I just don't think that staying in the bounds of spelling and grammar is as important as giving kids every possible opportunity to develop their creativity and talents. But not just any kids. Kids whose imaginations are huge. Kids who push the limits of your ability to keep them interested. Kids with talents and gifts. You know who I mean - your kids!

I'm really excited about this chance to share the Magical Educational Fun™ system with you. I hope you love the special offers we have coming your way. I'm so glad you don't have to just be satisfied with ordinary toys and games any longer. This month's feature article is about my own child, about how he revealed his extraordinary gift as a naturalist to me when he was just a baby. I hope you like hearing about it.

PS - don't miss the end of this message! It has a very special offer.

A Toddler Reveals a Profound Gift  

It's a summer night in our old farmhouse, smack on the 40th parallel where Boulder meets the prairie. My son, not yet 2, sits in his high chair. He is still, his eyes open but elsewhere. I call his name to get his attention, somewhat alarmed when I got no response. Waving my hand in front of his face elicits no immediate response. His head finally turns and he looks at me, big blue eyes wondering what the fuss is all about, chubby toddler cheeks aglow with wonder. Are you OK? What were you doing? I ask.

I was listening for the Great Horned Owl, he replied in his tiny, high voice. I may win the prize for only mother in the world with an owl-fascinated toddler, but I know that you also have at least one child in your life who astounds you at times.

We could all write a book about the wonder of our children, about the astounding moments when they revealed their various gifts to us. You have or know children with gifts and potential as deep as the ocean and as individual as each one.

As my business involves hanging around a toy store, I meet talented children who astound me in various ways every day. A recent joy was the preschooler who came in with his mom looking for an oryx, his mother clearly humoring him - "Sure honey, we'll ask…" - what fun to see the look on her face as I found one for them. The child, of course, never doubted. We do claim, after all, to be a magical toy store.

But it's not just PlayFair Toys that's magical. It's you! You have gifts, talents, and dreams that go far beyond the ordinary. The Great Horned Owl is a profound symbol in many cultures. It is believed to be a messenger of change, and to have the power to hear things not present to the ear but having objective reality. So how fascinating that my toddler was listening to hear what it had to say, things I had forgotten to even listen for.

I don't have any special hearing or knowing power - so I have to ask you directly what it is that matters most to you. My job right now is to listen - to listen to the wise owl in my life - you. I want to hear what you think, what you hope for, what you are looking for, and what change you'd like to see happen.

Thank you being a part of our circle and for letting me share my memory of my son's toddlerhood. I promised to tell you how that moment changed by life. It made me realize that being a parent was going to take me places I'd never imagined, and that I was going to have to work hard to keep up with a child who was clearly extraordinary. Trying to do that has been a constant joy and a challenge, all at the same time. The adorable toddler has become a handsome young man. He's about to embark on his third National Outdoor Leadership School course. That makes my mama heart very, very proud. He may be almost 6' tall, but he'll always be my baby.

It is an honor to work with you - someone else who wants their child to have every opportunity, every possible advantage to be a success. I'm here to help you in that endeavor. Here's to you and your family in summer 2009 - to making memories, having fun, developing talents, and to listening.

The Personal Corner  
One goodbye and one congratulations

There was a big change at PlayFair this month as our manager of the last 3 years, Sol Benson, took a temporary leave that she decided should become permanent. She is very very busy getting lots of rest and working with dance and movement, her true loves. She is very missed, but we all wish her well as she develops her true passion.

Congratulations to Alison Paddock of Loveland who won a $200 gift card in the May sale drawing. We promise more chances to win for all of you.

As a matter of fact, here's a chance right here...

Challenge!  
Write Down a Memory

Would you like some free toys? Write me a childhood memory that I'm allowed to share on my blog (http://sciencetoys.blogspot.com). I'll identify you by first name only. The memory can be from your own childhood, or it can be something about your child, grandchild, niece, nephew, student, or other child in your life. If I get at least 10 responses, I'll randomly pick one to win a $10 gift certificate good at PlayFair Toys. If I get at least 100 responses, then the certificate will be for $100. So tell your friends! The more who enter, the more chances to win. To enter, just email me the memory that you want to share.

Don't wait! Writing down a memory helps you experience it again, brings it back into focus. Well, and there's the $100 you might win! I'll accept entries up through midnight on June 28th. Why not dash off a quick email to me right now, before you forget and lose a chance to win $100?

In Conclusion...

Don't forget to keep your eyes open for the series of emails I'll be sending you. I hope they bring you value. Most importantly, I hope they make good on their promise - to give your child an advantage. And to be 100% truthful, like all email writers, I hope you read them all! I know how busy you are, how many different things pull at you, demanding your precious time and attention. So I'm going to offer a little extra incentive.

Respond to all 5 emails, and I'll send you a FREE copy of Memories Journal CoverMemories of a Lifetime: How to Collect and Share Your Personal and Family Experiences. This journal will help you discover, create, and chronicle your family history, reawaken memories long dormant, and remember important family stories to be shared for generations. It sells for $14.95, but what you create with it will be priceless to your children and grandchildren.

Each email will have a response box asking you to answer 2-3 questions. Answer those questions and you're on your way to receiving your FREE GIFT that will help you cherish and save your memories.

I value you and hope you feel the same way about PlayFair Toys. If you do, please forward this email to a friend who might enjoy knowing what's happening at PlayFair. I really appreciate you and your support!

Sincerely,

Marilyn Walker, Owner
PlayFair Toys

 
 

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